Volker Pook
“Corporate Design is much more than just aesthetics. It’s like a visual framework that expertly orchestrates the design elements with regard to their recognition value.”
After studying design at the Folkwang University of the Arts and graduating in the class of Peter Wippermann, Volker Pook (Wikipedia) initially went on to work at Büro Hamburg. He was later employed by MetaDesign and Peter Schmidt Studios. During this period he worked with clients such as Bertelsmann, Hugo Boss, Migros and Wella. This was followed by a few years in New York working for agencies such as Enterprise IG (now The Brand Union) and Wolff Olins, where he worked as a senior designer on corporate-identity projects for clients such as Ford Motor Company, General Electric and Staples. In Berlin he led a design team as creative director for Playframe, and was a member of the board of management. Since 2008 he is professor of communication design at BTK University of Applied Sciences (now: UE University of Applied Sciences Europe) in Berlin. His work has been honoured with numerous awards and prizes.
Contact
Volker Pook
Graefestr. 26a
10967 Berlin
+ 49 (0) 174 9877385
About the Logo
The family name Pook is written in Japanese in a katakana phonetic translation using the characters “pu” and “ku”. Katakana (Jap. 片仮名 or カタカナ) is a syllabary, a set of symbols that represent syllables. Besides hiragana, it is the second Japanese syllabary. Each katakana symbol stands as a syllabogram either for a vowel or a consonant with the following vowel. Since my wife is Japanese and my children are half Japanese I am trying to learn this language.
2015 – 2017
Vice-Rector for International Affairs and Collaborations BTK University of Art and Design Berlin
2008 – 2010
Head of program Communication Design BTK University of Art and Design Berlin
Since 2008
Appointment as professor at BTK University of Applied Sciences/Berlin (now: UE University of Applied Sciences Europe)
2006 – 2010
Creative director at Playframe
2004 – 2006
Lecturer at BTK University of Applied Sciences/Berlin (now: UE University of Applied Sciences Europe)
2004
Self-employed/Freelance
2003 – 2004
Senior designer at Wolff Olins/New York
2001 – 2002
Senior designer at Enterprise IG (now The Brand Union)/New York
1999 – 2001
Senior designer at Peter Schmidt Studios/Hamburg
1999
Designer at MetaDesign/Berlin
1998 – 1999
Art director at Schmitz Kommunikation/Hamburg
1996 – 1998
Designer at Büro Hamburg/Hamburg
1997
Graduated (magna cum laude) in Communication Design at Folkwang University of the Arts/Essen
1994
Internship at Rottke Werbung/Düsseldorf
1992
Abitur at Kollegschule/Recklinghausen
1991
Internship at Druckerei Buschhausen/Herten
1969
Born in Herten
Awards
2012
“Certificate of Typographic Excellence”, Type Directors Club New York, USA
“red dot” International Award for Communication Design, award for high quality in design
“Berliner Type” Gold Award
Nominated for the Design Award of the Federal Republic of Germany
2011
Nominated for the Design Award of the Federal Republic of Germany 2010
2010
“red dot” International Award for Communication Design, award for high quality in design
2009
IF Communication Design Award
Nominated for the Design Award of the Federal Republic of Germany
“red dot” International Award for Communication Design, award for high quality in design
2008
IF Communication Design Award
“red dot” International Award for Communication Design, award for high quality in design
Austrian State Award for Marketing
2001
“Berliner Type”, Berlin
1996
Design Award: Philip Morris Fanzine, competition, Munich
1995
Design Award UGSE: Deutsche Telekom (DTE Medien), Design Wettbewerb Telefonbuch, Food Art Competition, CCS Düsseldorf
Exhibitions
2012
TDC NY, travelling exhibition, Annual Type Directors Club Exhibition
“Design on stage – winners red dot award: communication design 2012” Alte Münze, Berlin
2011
DMY Berlin, nominations for the Design Award of the Federal Republic of Germany
2010
“red dot” Museum, Essen
2010
BTK, Listros, Change your Perspective, Berlin
2008
ADC Germany, ZOOM, Berlin
2006
48-Stunden-Neukölln, Zoography, Berlin
1996
Zeigung, Essen University
1995
Buchhandlung Rudolph Müller, Düsseldorf
1995
Leipzig Book Fair
1994
Artweek Telba, Düsseldorf
1994
Gallery Citadellchen, Düsseldorf
1992
Museum for Copy Art, Mülheim an der Ruhr